Vitta
Vitta is a superfoods brand created with premium ingredients from India, USA and Mexico. Its logo was inspired by a sunset by the sea, encapsulated within an egg shape. Reflecting the natural origins of their ingredients, the logo captures vitality, freshness, and wholesomeness. The color palette includes vibrant hues reminiscent of India's and Mexico's rich landscapes. The egg symbolizes the core of life, emphasizing nourishment, growth, and renewal.
Services
Branding & Identity, Web Design, Packaging, Stationary, Art
Client
Vitta International
Packaging design utilized textures created through a blend of manual and digital techniques to symbolize the syncretism inherent in both Indian and Mexican cultures. Instead of rigid grids, we opted for torn paper magazine and watercolors.
